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Postmaster’s tip leads to $3M deal

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Selma, NC, Postmaster Randy Turnage recently used the Business Connect lead program to generate $3.2 million in estimated annualized revenue for USPS.

A phone call from a business customer in Michigan to a Postmaster in North Carolina has resulted in more than $3 million in new estimated annualized revenue for USPS.

The customer, representing an apparel and merchandise distributor, had contacted Selma, NC, Postmaster Randy Turnage because the business was relocating to the area and the customer needed information about mail service.

After visiting the customer at the new address and learning that the business was using a competitor for shipping and wanted to make a change, Turnage submitted a lead through Business Connect.

George Humphreys, a Greensboro District business development specialist, and Jackie Avery, a senior sales executive, followed up with the customer.

The customer signed a shipping deal valued at more than $3.2 million in estimated annualized revenue.

Sales generated from Business Connect leads count toward the USPS Power of One campaign to raise revenue through sales leads from employees.

The Small Business and Lead Generation Programs Blue page is tracking participation in Business Connect and other employee lead programs: Clerks Care, Customer Connect, Mail Handlers, Rural Reach and Submit a Lead.

“Sometimes companies decide to relocate. When they make those kinds of transitions, they are often open to make other changes as well, such as who handles their shipping needs,” said Mary Anderson, small-business engagement director at USPS headquarters. “These are the kinds of things to keep an eye out for and pass along. And in Randy’s case, his quick thinking led to a big deal.”

The Postal Service is encouraging as many employees as possible to submit at least one lead through any of its six lead programs by Sept. 30.

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