Monday, December 15, 2025
This retailer has revived a holiday tradition
Nordstrom is mailing customers a print catalog again
Nordstrom has brought back its print gift catalog for this holiday season.
Officials at the Seattle-based department store chain say they want its customers to relive the experience of turning pages of an actual, high-quality, glossy catalog.
Olivia Kim, Nordstrom’s senior vice president for creative, told the New York Times this fall that her memories of looking through Delia’s and J. Crew catalogs when she was younger inspired her to produce the 2025 Nordstrom Holiday Gift Guide.
“I’m a big fan of tactile, old-school ways of communicating,” she said.
The catalog features luxury items as well as budget stocking stuffers. There are even “give it” and “get it” stickers to help shoppers organize their selections.
Nordstrom is hoping its printed catalog will boost its sales, as e-commerce competition intensifies.
“Customers are looking for a deeper level of meaning,” Jamie Nordstrom, chief merchandising officer, told the Times.
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Heroes
He rescued a deaf customer
This employee responded when he saw smoke and heard an alarm
As Letter Carrier Jairo Lopez approached a house in Midwest City, OK, recently, he saw heavy smoke and heard an alarm going off.
Lopez and another person entered the home and helped an older, deaf customer get outside.
The house sustained some smoke damage.
Authorities blamed the fire on an old oven.
The property manager later visited the Post Office to recognize Lopez for his “selflessness,” according to Diego Weaver, a local customer services supervisor.
Employees featured in “Heroes” receive letters of commendation through the Postmaster General Heroes’ Program. The nomination form is available on Blue.
Week in Review
Here’s what Link covered Dec. 7-13
A 250-year military partnership and standout employees made news
The end of the year is a time for looking back, and last week Link explored the 250-year partnership between the Postal Service and the military.
We also examined the effects of the 1836 Patent Office Fire on USPS recordkeeping to this day.
Additionally, Link ran an overview of the Postal Service’s preparations for the holiday season, looked at Hallmark’s holiday-focused town square, and shared reminders about holiday stamps available for purchase, the ethics rules surrounding group gifts and the legitimate use of Voyager cards.
The “People” column spotlighted Jim Sommers, an Olathe, KS, letter carrier who was recently recognized for never taking a sick day in his 25 years of service.
“I feel this is very important,” Sommers said. “I was hired to do a job, and every day I come to work.”
And “Heroes” told the story of Jairo Lopez, a Midwest City, OK, letter carrier who heard an alarm and saw smoke coming from a residence.
The USPS employee and another person entered the home and ushered an older, deaf customer out of harm’s way.
“The property manager came by the Post Office to recognize Mr. Lopez for his selflessness,” said Diego Weaver, a local customer services supervisor.
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This retailer has revived a holiday tradition
Nordstrom is mailing customers a print catalog again
-
Heroes
He rescued a deaf customer
This employee responded when he saw smoke and heard an alarm
-
Week in Review
Here’s what Link covered Dec. 7-13
A 250-year military partnership and standout employees made news