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Round 2

Rural carrier’s lead brings second deal

Kristi Jager, a High Point, FL, rural carrier, used the Rural Reach program to generate new revenue for USPS.

A Florida rural carrier’s lead submitted in 2021 has resulted in a 2022 shipping deal worth almost $1.5 million.

Kristi Jager, who works at the High Point Post Office, submitted a lead in 2021 that resulted in a shipping deal worth more than $4 million.

Earlier this year, Fred Assidy, a senior territory representative, followed up with the customer and closed a second shipping deal worth $1.46 million in new estimated annualized revenue.

Jager submitted her lead through Rural Reach, a program that encourages rural carriers to take advantage of their relationships with small-business customers to find new sources of revenue for USPS.

Sales generated from the Rural Reach program are included in the USPS Every Lead Counts campaign to raise revenue through sales leads from employees.

“Kristi has been a top-notch resource for her customers because she knows the Postal Service offers the best shipping options for rural businesses,” said Lou DeRienzo, a small-business senior specialist at USPS headquarters in Washington, DC. “And her leads continue to benefit her customers and pay off for USPS.

The Postal Service is encouraging as many employees as possible to submit at least one lead through any of its six lead programs by Sept. 30.

The Small Business and Lead Generation Programs Blue page has more information about Rural Reach and the other employee lead programs: Business Connect, Clerks Care, Customer Connect, Mail Handlers and Submit a Lead.