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USPS wins two licensing excellence awards


USPS won both categories for which it was nominated in the Licensing International Excellence Awards. The winners were announced last week.

The organization took top prize in the Best Brand — Corporate category, besting fellow nominees Dr. Scholl’s, Girl Scouts of the USA, Hershey’s, Kodak and Scotts Miracle-Gro.

True Crime Stories, a Postal Inspection Service-branded interactive game, took top honors in the Best Licensed Product — Toys, Games, Novelties, Role Play (ages 8+) category.

The wins mark the first time USPS has won any licensing competition.

A list of winners can be found on Licensing International’s website.