The Postal Service is ready to use direct mail campaigns to help businesses affected by the coronavirus pandemic attract new customers.
The organization offers Online Direct Mail Experts, a usps.com page that can help small businesses and others develop direct mail marketing campaigns, often in fewer than 15 minutes.
Research shows these mailings are an effective way to get offers and other promotions into local households, especially when the business uses Every Door Direct Mail, a service that allows companies to map ZIP Codes and neighborhoods and filter them by the age, income and other demographics.
The Online Direct Mail Experts page lists professional services providers who can assist with campaign design, printing, list services, mail preparation, online payment and more.
Postal Service employees who work with business customers should go to usps.com/affiliates to learn more.
